Janelle Snyman – Collective winner
How did diversity inspire you on this shoot?
Winning the NSW Matrix Collceqctive and being a part of this shoot has inspired me to use a variety of colours and different cultural ethnicity in my photographic work.
What were some of your go-to products for the shoot?
I enjoyed using the Matrix Vivid hair care line. This brought out the best results adding high shine and luminosity.
What does creating editorial hair mean to you?
Creating editorial hair is a high priority in my business as this shows our market what’s trending through visuals – achievements such as winning the NSW Matrix Collective Competition are an inspiration for the general public.
What did you reference and create inspiration from to create the styles for the Matrix?
My reference was taken from the Australian outback – driving the desert whilst taking in the natural beauty of the warm sunset and red sand.
How would you describe your hair aesthetic?
What icons or characters did you think of or reference when creating the Matric Session?
Retro 70s era
What does nostalgia mean to you?
The feeling of wanting to go back to memory lane and being back there at that point and time. A scent or taste brings nostalgia back.